SEO/SEM Articles
10 Tools To Create Traffic To A Website
Written by Tisho A Richardson    Tuesday, 30 June 2009 07:46    PDF E-mail
Tuesday, 30 June 2009 07:46

tools-to-create-traffic-to-a-websiteSo you've built yourself a website, found an awesome product(s) to sell and now you have a boat load of expectation, but the one key ingredient for a successful online business is the one you are missing. Traffic; with out it your online endeavors are doomed to failure. There are many methods for creating traffic. Seems everyone has a story or two with the old cliche "a sure fire secret for getting tons of traffic to your website".

Getting traffic to your website can be a difficult task, if you acquire the wrong information (and trust me there's lots of it out there). But with the right knowledge, it can be a quite pleasant experience. There are many free and paid methods for creating website traffic, all effective if used properly. But it all starts with a well optimized keyword strategy.

An optimized website will not only save you time in the Organic Search, it will also save you piles of money in the Paid Search arena. Before developing a website, it's a good idea to starts with keyword research and your implementation strategy.

With that said lets look at some traffic creating tools. Below are ten tools to create traffic to a website.

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Marketing Chat - Page Rank The Oprah Factor
Written by Tisho A Richardson    Sunday, 16 November 2008 09:49    PDF E-mail
Sunday, 16 November 2008 09:49

How important is page rank: Contrary to popular belief that page rank holds little importance in the over all placement of your website's listing in the search results page, I will attempt to dispel one the biggest misconception about the Google page rank algorithm. Your website's page rank is one of the many factors to consider when link building, assuming you already know that the most important factor to consider when link building is the number and quality of the site that you have linking to you, Lets explore the concept of page rank.
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Marketing Chat - Search Engine Optimization Quick Tips: 5 SEO Basics
Written by Tisho A Richardson    Saturday, 15 November 2008 19:54    PDF E-mail
Saturday, 15 November 2008 19:54

1. Never design fully flash websites or site that rely heavily on java script, as flash website aren’t very S.E.O and search engine spider friendly. Flash websites are very difficult to index if at all and search engine spiders cannot follow your internal links as they are not in HTML format. Most major S.E.O firms will advise you to have the website redesigned which as you know can be truly costly. For future reference HTML, DHTML and PHP are all valid SEO friendly programming Languages.
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Read more... [Marketing Chat - Search Engine Optimization Quick Tips: 5 SEO Basics] Last Updated ( Wednesday, 15 April 2009 17:54 )
 
Marketing Chat - Competitive Analysis Quick Tips
Written by Tisho A Richardson    Saturday, 15 November 2008 19:37    PDF E-mail
Saturday, 15 November 2008 19:37

The first thing I do before evaluating and assessing my competition is to find the appropriate keywords for what I'm trying to accomplish. My primary task would be finding a list of keywords related to my search campaign. "Ahh! To find a keyword" There are many ways to go about this task. But the easiest and time permissive way to me is the keyword tool at SEO Book.com. This tool allows me to get a nice gauge at what keywords are within my competitive range, it also gives me list of keywords that can be the starting point for an effective organic search campaign. When I find a list of keywords, I like to give each one a score by relevancy. How the keyword fits in to my over all goals is how I normally judge a keyword's relevancy, for example if my goal is lead generation or sales, each keywords are assigned a different value, There are many marketing e books online that will help you with this task if you are a newbie. After narrowing my keyword list to keywords that are conducive to my overall goal, I now need to find the competitive value of each keyword.


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