SEO/SEM Articles


Seo Marketing Services – Things To Consider When Hiring An Organic Internet Marketing Company?
Written by Tisho A Richardson    Monday, 14 June 2010 12:29     E-mail
Monday, 14 June 2010 12:29

Being the owner of your business, you are already aware that without a focused Search Engine Optimization (SEO) campaign, your corporate website may not be able to draw the attention of sufficient number visitors. This in turn might prevent you from building a sufficiently large customer base in future. These days, when every business enterprise – small or big, has a web presence, it is a highly competitive task to make your site easily searchable by visitors. The SEO marketing industry thrives on this requirement. There are a lot of SEO marketing service providers in the market, practicing different SEO techniques. In this article, we will explore the points you should consider before hiring an organic SEO company.

Organic SEO Practices

The current trend in the SEO industry is organic SEO practices. What is organic SEO practice anyway? Organic SEO practice makes high-quality content as the weapon to beat competition. The high quality content is supplemented by meta-tag and title tag enhancements. Organic SEO service providers should be able to follow the workings of search engine algorithms closely. Researching for appropriate keywords and their distributed usage across the content is the key to success. Organic SEO service providers take step-by-step approach in dealing with your site’s SEO needs. The results, though it takes some time to trickle in, are usually long-lasting and cost-effective.
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YouTube Videos - Double Click Rates For Local Businesses Using Google Local, Yelp and CitySearch
Written by Tisho A Richardson    Wednesday, 10 March 2010 02:33     E-mail
Wednesday, 10 March 2010 02:33

Yelp and CitySearch both maintain that having a YouTube video on their listing for your company doubles the likelihood that visitors to your listing will take some kind of action such as a phone call to you or a click to your website. Many local search engines now allow you to upload your video information to their sites, including the king of local search, Google.local.

The most important marketing challenge for local businesses used to be location. For many such as restaurants, hotels, and dry cleaners, location is still a critical part of the marketing decision. One of my clients, PV Bicycle Center in Palos Verdes, California, moved his shop a few block into a larger and more visible location and has seen his business almost double the first year and the second year is on the way to similar increases... and all of that during a recession. The second most important challenge used to be how big of an ad to take in the Yellow Pages. You know, that book you now use as a door prop.
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10 Tools To Create Traffic To A Website
Written by Tisho A Richardson    Tuesday, 30 June 2009 03:46     E-mail
Tuesday, 30 June 2009 03:46

tools-to-create-traffic-to-a-websiteSo you've built yourself a website, found an awesome product(s) to sell and now you have a boat load of expectation, but the one key ingredient for a successful online business is the one you are missing. Traffic; with out it your online endeavors are doomed to failure. There are many methods for creating traffic. Seems everyone has a story or two with the old cliche "a sure fire secret for getting tons of traffic to your website".

Getting traffic to your website can be a difficult task, if you acquire the wrong information (and trust me there's lots of it out there). But with the right knowledge, it can be a quite pleasant experience. There are many free and paid methods for creating website traffic, all effective if used properly. But it all starts with a well optimized keyword strategy.

An optimized website will not only save you time in the Organic Search, it will also save you piles of money in the Paid Search arena. Before developing a website, it's a good idea to starts with keyword research and your implementation strategy.

With that said lets look at some traffic creating tools. Below are ten tools to create traffic to a website.

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Marketing Chat - Page Rank The Oprah Factor
Written by Tisho A Richardson    Sunday, 16 November 2008 05:49     E-mail
Sunday, 16 November 2008 05:49

How important is page rank: Contrary to popular belief that page rank holds little importance in the over all placement of your website's listing in the search results page, I will attempt to dispel one the biggest misconception about the Google page rank algorithm. Your website's page rank is one of the many factors to consider when link building, assuming you already know that the most important factor to consider when link building is the number and quality of the site that you have linking to you, Lets explore the concept of page rank.
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Marketing Chat - Search Engine Optimization Quick Tips: 5 SEO Basics
Written by Tisho A Richardson    Saturday, 15 November 2008 15:54     E-mail
Saturday, 15 November 2008 15:54

1. Never design fully flash websites or site that rely heavily on java script, as flash website aren’t very S.E.O and search engine spider friendly. Flash websites are very difficult to index if at all and search engine spiders cannot follow your internal links as they are not in HTML format. Most major S.E.O firms will advise you to have the website redesigned which as you know can be truly costly. For future reference HTML, DHTML and PHP are all valid SEO friendly programming Languages.
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